As you all know by now 2013 marks Anfi’s twenty-fifth anniversary.
It was a quarter of a century ago that Anfi founder Bjorn Lyng started dismantling the huge barren mountain which were to become the four award-winning clubs which make up Anfi del Mar.
To help us mark the anniversary of this auspicious occasion we’ve enlisted the help of local hero and Manchester City Mid Fielder, David Silva.
David was born right next door to Anfi in Arguineguin village just a year before Bjorn Lyng’s dream of Anfi began and the twenty-six-year-old has seen Anfi grow and flourish over the years.
Throughout this year the World Champion will feature in a Europe-wide publicity campaign as an Anfi Ambassador. His image will appear alongside photos of Anfi – especially Anfi beach – on buses, taxis, metro stations and in-flight magazines together with slogans encouraging people to visit Gran Canaria and Anfi such as: “This is my beach”, “Welcome to my home” and “See you soon at Anfi.”
David visits his family and Anfi whenever he can and told us on his recent visit, “Any time I can, I escape to Gran Canaria and spend time at Anfi – which for me is a unique place in all of Europe. I’m proud to represent such an important company for my island and which continues to create employment for my community”.
During the year David will occupy pride of place in our marketing campaigns.
Here you can see him in this Anfi promotional video which will be on general release on Facebook, The Anfi Blog, Youtube and Vimeo.
We hope you enjoy it!