Norwegian entrepreneur Bjorn Lyng – was on a fishing trip off the coast of Mogan in the south west of Gran Canaria at beginning of his well-earned retirement when he first glimpsed an impressive mountainside rising skywards from a small pebble covered inlet.
Around the same time just a stone’s throw away in village of Arguineguin Fernando Jiménez and his wife Eva Silva were celebrating the birth of their baby boy, David Josué Jiménez Silva – who would one day gain international fame as a footballer.
A year later, in 1988, while baby David was taking his first steps, Bjorn Lyng, had become the proud owner of the Playa de las Vergas and the surrounding area, had started the monumentally ambitious task of dismantling the mountain which would eventually become Anfi del Mar.
This year, 2013 is the twenty-fifth anniversary of the excavation of that mountainside – an anniversary that fills us at Anfi with deep pride. And who better to help us celebrate our quarter of a century birthday than our local hero – the internationally renowned mid-fielder David Silva.
Throughout 2013 the Manchester City player will feature in a Europe wide publicity campaign as an Anfi Ambassador. His image will appear alongside photos of Anfi on buses, taxis, metro stations and in-flight magazines together with slogans encouraging people to visit Gran Canria and Anfi such as: “This is my beach”, “Welcome to my home” and “See you soon at Anfi.”
The twenty-six year old is delighted to represent the Anfi Group in its major European Markets. During a recent visit where he was accompanied by some of his teammates, the twenty-six year said, “Any time I can, I escape to Gran Canaria and spend time at Anfi – which for me is a unique place in all of Europe. I’m proud to represent such an important company for my island and which continues to create employment for my community”.
Anfi Group CEO, José Luis Trujillo, is equally delighted to have Silva in the Anfi team, “David perfectly represents Anfi Group’s values. He embodies a spirit of perseverance, winning and teamwork. We are delighted that this local hero is joining us during our twenty-fifth anniversary celebrations – an occasion for retrospection as well as an opportunity to share our vision for the next twenty-five of Anfi’s development”.
Throughout the whole of 2013 Anfi will be running raffles, social network campaigns, opportunities for Members to meet Silva and many other events to mark the celebrations which will be announced throughout the year.
When did you join Anfi? We’re keen to hear from our original owners.