Imagine strolling along Anfi beach, as the sun rises, on a beautiful clear-skied autumn morning, with not another sole insight… sounds idyllic, doesn’t it?
It certainly was! Our team in the Anfi Marketing department were lucky enough to experience just that, when the glamorous world of modelling descended on Anfi.
It’s been some time since the last resort photos were taken, and as you probably know, much has changed throughout Anfi during this time. So we enlisted models, photographers and stylists to assist us in updating all of the Anfi photo resources.
The new photographs are going to be featured in all of the updated Anfi promotional material, as well as on the website and within internal material, so it’s vital they represent the resorts accurately.
Lights, Camera, Action!
The actual photography of our models, took place over 4 full days, and it saw our models in a variety of locations, including the golf course at Anfi Tauro and out at sea on the Benito Cruiser. Although months of preparation and planning preceded the actual shoot – from meetings, organising locations, clothing, props and mood boards, to the still-life shots, interviewing models and overcoming a freak cloudy week!
To capture the Anfi Member and guest on film, our models ranged from a young couple in their late twenties/early thirties, to a family with 2 young children, to the grandparents – giving us 4 generations of Anfi members.
All of our models worked extremely hard, beginning very early in the mornings, to catch the right light and often working late into the evenings, to enable our photographers to capture the atmosphere of our evening entertainment.
It’s Tough at the Top!
There was plenty of fun too, sipping on cocktails, boat trips and larking around on the mini-golf course!
Our young models aged 9 and 6, had great fun splashing around in the Anfi pools, and afterwards commented that the highlight of the shoot was meeting Benito, the Anfi mascot, and being allowed to eat ice-cream before lunch!
The Anfi design team alongside the photographers are now sorting through the thousands of images to bring together a portfolio reflective of Anfi Members and guests, to be used in our upcoming material.
Until then, keep your eyes peeled on the Anfi Facebook page, as we will be uploading a sneak peak of the photographs very soon!
Maybe add somewhere that the whole photoshoot took more than 4 weeks?
Are you a budding photographer? We are always looking for great Anfi shots to feature on our website. Enter your photos in the My Anfi photos campaign, and you could win yourself an iPod shuffle, perfect for chilling on your next holiday!